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Our Process
Axiom's mission is to provide our clients with information they can put to use immediately in making critical business or organizational decisions. Our goal is to be extraordinary in every aspect of our work with clients. Extraordinary means premium-quality market information that is:
Customized to meet the needs of our client's company or organization, rather than "canned" or generalized
Specific to our client's unique industry, company or organizational characteristics, products and services, reputation and image, and markets served, rather than generic to a particular industry
Focused on the decisions our clients are facing, rather than based on broad industry trends or "expert opinions"
Usable given the decisions our clients face, their company's characteristics, resources, and markets, and their timeline
Delivered as promised in a high-quality, usable format, on-time and within budget
Methodology
Representative Telephone Surveys
Web/ Email Surveys
Intercept Interviews
Internet - Based Research
In - Depth Interviews
Markets and Industries that can be Served By Axiom
Axiom provides marketing research services to clients located across the United States in a variety of industries. Much of our work is done in the Healthcare, Financial Services and Non-Profit sectors, but we have extensive experience in many other industries as well.
Financial Services
Health Care
Retail
Technology
Business Associations
Education
Elder Services
Food Industry and Agriculture
Governmental Departments and Agencies
Manufacturing and Wholesale
Non-Profit and Human Services
Real Estate
Tourism, recreation & Transportation
Political Campaigns
We Offer Customized Market Research Analysis, Reports and Presentations
Our marketing research reports and presentations are customized to meet our clients' specific requirements, and may include any or all of the following:
Real-time tracking for key questions during data collection
Written or oral summaries designed for decision-makers who need results fast in a format that is brief, intelligent, and oriented toward action
Complete and detailed research reports outlining results in clear language with appropriate and understandable tables, graphs, maps, and supporting documentation
Graphic presentations (including custom files using software such as PowerPoint or Harvard Graphics that you can use to present results to additional groups in the future)
Statistical documents such as cleaned, edited data files formatted for use internally, and other materials required by your marketing research staff or by vendors associated with your company or organization, such as advertising, marketing, or public relations agencies.
Conclusion
Axiom works with you so the entire research process, from initial design to the presentation of results at a final meeting, is both rewarding and action-oriented. We are not interested in producing documents that are visually appealing and fascinating but not useful-documents that sit on shelves or are never used by our clients. Our goal is to use the best marketing research methods to get the information you need to make the best decisions for your company or organization, and the evidence of our success is our extraordinary level of client satisfaction.